Telemundo Network has entered into a five-year co-production joint venture with Colombia's Caracol Television and RTI to produce ten novelas, it was jointly announced by Ricardo Alarcón Gaviria, President of Caracol TV, Patricio Wills, President of RTI, and James McNamara, President and CEO for Telemundo.
The multimillion dollar agreement between the U.S. network and the two major Latin American broadcasters with extensive production facilities, is part of a combined strategy to develop and produce innovative and fresh novelas that will air on each of the respective networks, effectively enhancing the programming strength and diversity of all three broadcasters.
Tepuy International, a well-known distributor of most Colombian production companies, will market the novelas in the international marketplace. The co-productions will be filmed in Colombia, and will utilize many of the most successful Colombian and Latin American actors, writers and directors.
"This important alliance between Telemundo Network, Caracol and RTI will be of great benefit to the three participating companies," said James McNamara. "For Telemundo, it represents a supply line of high quality novelas, which in turn strengthens our commitment to provide our audience with the best programming."
"This agreement certifies that Colombian television is going through one of its most exiting periods, and guarantees the placement and expansion of Colombian made productions in the international market," stated Ricardo Alarcón. "Telemundo mirrors this same belief, and it gives us great pleasure having the opportunity to work with them. We are delivering to our viewers, both to those of Telemundo and all of the Hispanic market, the very best of our country's artists, writers and producers, with the seal of Canal Caracol and RTI."
Caracol TV is the leader in the Colombian television market with a yearly 30% share of the viewing audience, 8 points above their nearest competitor. It has maintained its leadership in the first two months of this year, increasing its share to 33%. Their latest co-production for the Latin American market was the successful novela "Baby Sister," soon to be broadcast on the Telemundo Network.
"The alliance is an important one in the history of Colombian television," stated Patricio Wills. For RTI, aside from confirming our vocation as a national and international production company, gives us a great opportunity to work with two giants of Latin American television, Telemundo and Caracol. It is a partnership certain to be a major success story."
With more than 35 years of experience and over 30 produced novelas, RTI has engraved the history of Colombian Television with high quality novelas, dramas and contests that have been distributed around the world. In Colombia, the productions of "La Viuda de Blanco" and "Yo amo a Paquita Gallego," both written by Julio Jiménez and produced by RTI, have broken ratings records on national television.